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Weave your bakery into local fabric

Published Tuesday, July 01, 2008

Costeaux strengthens its roots Despite being around for 85 years, Costeaux French Bakery, Healdsburg, Calif., isn't taking its customers for granted. In order to continue to position itself as a pillar of the community, Will Seppi, general manager, hired a specialist to manage marketing and communication. “The big thing was to continue to leverage our history and our position here in wine country, our products and services,” Seppi says. “We wanted to confirm our heritage here, then expand upon that. Abby is helping us do so.” As a new hire, Abby Whitenack looked for ...

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